Free songs for anyone who shares/like/comments/etc. This would give you an idea of who likes you music while also getting it out there to more people via the internet and scoail media.
Post some of the music on the wall for free (Short previews). This would give people an idea of what the artist/s were like, if people like it then we have got more customers for free.
Get some of the artists to reply to some of the comments every now and then, this would have everyone who likes them commenting, meaning anyone who were friends with them would see it, therefor we can get the product out there and tell people about it without them even knowing about theartists/company
I would have some of the artist/s getting involved with recent trends, this would gain attention from everyone, not just the people who like the artists already. It would also make them all more relateable with the (stereotypically) younger audiences who use social media and get involved with trends themselves.
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